Market your restaurant with Pokémon Go

Posted by | Restaurateur Resource | No Comments

Either your totally hooked to the game or you cringe at the zombie like people that are playing it. What ever side your on, I get it; I understand the nostalgia, I understand the excitement, I understand why people are playing. As the biggest mobile game in history; it is all about the feeling of accomplishment on practically every city corner. Which may just be in the location of your restaurant and why there is many advantages to marketing your establishment with this phenomenon game that has become an international frenzy. I have put together a few little tips on marketing strategies that really hone in on the wacky game of Pokémon Go!

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10 Tips to Menu Food Photography

Posted by | Design Tips, Reference | No Comments

People are visual beings. Our behaviour is in reaction to what we see. Which is why food photography is an important part of marketing in the hospitality industry. It will trigger the actions of your customers and will heighten sales out of gluttony, temptation or need. But really, that’s advertising in a nutshell.

Investing in good photography is an important aspect to your brand aesthetic, but can be tough if you have a very strict budget. So let’s look into some pointers to make your food photography stand out, while help your business’s brand thrive.

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