Project Attributes Digital

The Problem: Avid Creative needed a rebrand. It was time for a facelift, as the old logo was becoming dated.
If you are already on this site you know that Avid Creative is a design studio, which makes it very important to have a good logo and branding in general. As a sole proprietor, I became my own client for two weeks. It was a little harder than one might think, as you tend to second guess your decisions. There was a lot of tweaking of the lettering, kerning and making sure their was proper spacing. Not to mention trying to find a beautiful colour palette that I wouldn’t get bored of.

Created for my client was a series of infographics specific to the Cinco De Mayo 2013 Mucho Burrito Promo. The info graphics were shown across multiple Digital Media Platforms mainly focusing on Facebook and Pinterest. The project objective was to increase and engage customers with the Mucho Burrito Brand, and was very successful doing so.