Since we are in the midst of Oktoberfest and September 28th being ‘National Drink Beer Day’, I thought it would be suitable to have a little list of some exceptionally crafted beer packaging and labels. These companies whether big or small, take pride in producing not only a delicious product but meticulously design their brand with well-crafted packages and labels.
There is an abundance of options restaurants use to make the exterior aesthetic of a restaurant quite appealing. If you are in a tourism area with high traffic you can at times rely on your signage to get the attention of the people new to town. So I have put together the various forms of signage to surely inspire.
Menu Design; a tangible necessity to help your customers understand your dishes, encouraging them to become brand advocates and overall help to connect your guests with your restaurant. It is claimed to be the most effective marketing tool; which I could not agree more. Although this post is purely focused on the aesthetics.
With my brand having an overhaul (you can see the full brand revision here), and development still in the works. I decided to integrate my business plan objectives and a little bit of inspirational content into a manifesto.