This post is for the independent restaurant owner who wants a good looking brand and strategic marketing without paying stupid amounts of money on services. For those who do-it-yourself and design collateral, social media content, websites and menus because they want to save — this post is for you.
Today marks the first year of Avid Creative – Whoo Hoo! Also the one year anniversary of my going full-time freelance, aka the birth of Avid Creative. What a year! Let me tell you.
It is always a little tough making that first jump — that may be an understatement to some, it can be daunting really. You may have a full time job, you do not feel satisfied with where you are what your doing or just really have an entrepreneurial itch. That was definitely my case!
Here are my commandments that I stand by when working with new and old clients. Please keep in mind I have developed these over the years from personal experience, but hope you get some pointers out of reading this post.
When your just starting out, it may be a little tough getting clients running to your door. One helpful resource is to be established with creative head hunters. They will get you in touch with larger clients which in-turn can become contacts and references down the road. Not to mention you can build really great portfolio pieces and experience.
I don’t know about you but I love reading about other freelancers, best practices for freelancers and anything freelance related because I can not only relate, but learn as much as I can about being a freelance designer – sounds almost cultish. So here is a little list of my top picks of freelance books that I own and feel are a great resources for any freelance designer.